The Mablethorpe Area Partnership was formed in 2010 by merging the Mablethorpe and Sutton Chamber of Trade (MASCOT), and Mablethorpe Tourism Forum.

MAP Committee

Chair: Helen Matthews (Poplar Farm)
Vice Chair: Gareth Rowlands (Holivans)
Secretary: Adrian Benjamin (The Coastal Centre)
Treasurer: Carol Hill
Minutes Clerk: Stephanie Carruthers (Inner Beauty, holistic and beauty therapist)
Sue Neville (Environment Officer)
Cllr Claire Arnold (Coastguards)
Cllr Carl Richardson (Theddlethorpe Council)

Objectives

The Mablethorpe Area Partnership vision is to provide a strategic drive for a stronger economy and better future for our coastal area.

The objectives of the Partnership are:-

to promote civic pride and to nurture a sense of community
to seek to attract investment in the operational area
to be alert to funding opportunities, applying for these where appropriate
to disseminate, either through written publications or through the social media or broadcasting
channels, such information that will keep the Partnership’s members, the local community, and
potential visitors updated on current and planned activity in the operational area
to initiate and to support such events in the operational area that will serve to forward the
Partnership’s aims
to initiate and to support activity that will enhance the facilities of the operational area
to be alert to the needs of the disadvantaged living in the operational area and to take
appropriate steps to assist them in rising to the challenges they face
to communicate with bodies in other areas with similar aims, and to share among the
Partnership’s members both examples of good practice and such opportunities that could assist
them in achieving the Partnership’s aims
to respond to government initiatives by establishing particular bodies to manage set issues

Installation of High Street Banners promoting local events and attractions.
Re-location of the weekly market to the High Street.
Installation of new town signage, visitor map boards and interpretation boards.
A strengthened events programme.
Re-development of the Mablethorpe website in partnership with Chris Drew (Bowhunter Websites / MGC Websites Ltd).
Map Boards
New tourism signage
New events – Busking Festival, Love Sandcastles Challenge, Mablethorpe goes Crackers at Christmas